Want the London look? Empower your lashes with Wonder'full Volume Colourist Black mascara from Rimmel London! Say goodbye to dull, invisible lashes thanks to our cutting-edge formula that wraps every lash with blacker than black pigments, making your lashes instantly fuller and longer. At the same time the lash tint complex with natural colorant gradually darkens the colour of your bare lashes from root to tip (the non-permanent tint will wear off progressively after the last usage).  For dramatic lashes that stay dramatic… even at weekends (and unplanned sleepovers), Wonder'full Volume Colourist Black mascara is a girl’s best friend. Apply with the tapered lash-intensifying brush to instantly add volume and length. Use every day to see the most intense tinting effect. Optimum tint is achieved after 2 weeks of continuous use. If you want jet-black lashes with instant impact that last and last, try Wonder'full Volume Colourist Black mascara from Rimmel London. A marvellous gift for a girlfriend, sister or even your mum! Rimmel London is an inner confidence that how we look is always cool, irreverent, never predictable and always evolving.
Rimmel is not perfection or intimidating,  it is like  London : young, urban, eclectic, edgy.
It is expression with no rules, it is real, it is accessible. GET THE LONDON LOOK.