Discover IT® Forget drying, sticky lip glosses! Inspired by our dermatologists’ lip treatments for lip lines and dry lips, Confidence in a Serum Lip Gloss is your high-shine lip gloss + lip serum in one.
Your new favorite lip gloss delivers beautifully sheer color and 8HR hydration for targeted lip care that lasts. Plus, it's clinically shown to make your lips look smoother, softer and plumper* while improving skin’s moisture barrier.
90% Hydration Base
Lip-smoothing formula (won’t settle into lip lines!)
Includes hyaluronic acid, tri-peptide, vitamin E and ceramide
Swipe it on in 3 sheer shades for your daily dose of hydration and confidence.
*Based on expert grading immediately post-application
Developed with plastic surgeons’ insights and dermatologists’ ingredient and skincare expertise, IT Cosmetics creates problem-solving, skin-loving formulas that give you visible results.
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